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v l marketing & services Tender Performance & Track Record

v l marketing & services

Tender Performance & Track Record

Company Overview

Summary
V L Marketing & Services Government Tender Profile With a substantial portfolio of 568 government tender participations, V L Marketing & Services has demonstrated strategic engagement in India's public procurement landscape. This analysis provides insights into their bidding performance, tender success patterns, and competitive positioning in government contracts.
Primary Ministry: Ministry of DefencePrimary Department: Department of Military Affairs
Primary Ministry:
Ministry of Defence
Primary Department:
Department of Military Affairs

Tender Performance

Data for 01 April 2024 to 17 June 2025

Live Data

Total Bids / Contract Value

Bids257
Value₹166.05Cr

Qualified Bids / Q Rate

Bids80
Q Rate31.1%

Total Wins / Win Value

Win64
Value₹17.16Cr

Wins Rate / Q-W Rate

Rate24.9%
Q-W Rate80.0%

Detailed Performance Analysis

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Tender Performance by Ministries

20 entries

Name

Bids
Value
Qualified
Wins
Value

Ministry of Defence

20.7% win rate
116
₹52.97 Cr
20
24
₹12.05 Cr

Ministry of Defence

Bids
116
₹52.97 Cr
Qualified
20
Wins
24
₹12.05 Cr
20.7% win rate

Ministry of Finance

19.2% win rate
26
₹74.92 Cr
10
5
₹77.58 Lakh

Ministry of Finance

Bids
26
₹74.92 Cr
Qualified
10
Wins
5
₹77.58 Lakh
19.2% win rate

Ministry of Education

50.0% win rate
22
₹1.45 Cr
12
11
₹86.31 Lakh

Ministry of Education

Bids
22
₹1.45 Cr
Qualified
12
Wins
11
₹86.31 Lakh
50.0% win rate

Ministry of Railways

20.0% win rate
10
₹97.34 Lakh
5
2
₹1.99 Lakh

Ministry of Railways

Bids
10
₹97.34 Lakh
Qualified
5
Wins
2
₹1.99 Lakh
20.0% win rate

Ministry of Heavy Industries and Public Enterprises

0.0% win rate
6
₹65.53 Lakh
0
0
₹0

Ministry of Heavy Industries and Public Enterprises

Bids
6
₹65.53 Lakh
Qualified
0
Wins
0
₹0
0.0% win rate

Ministry of Labour and Employment

33.3% win rate
6
₹2.25 Cr
5
2
₹90.84 Lakh

Ministry of Labour and Employment

Bids
6
₹2.25 Cr
Qualified
5
Wins
2
₹90.84 Lakh
33.3% win rate

Ministry of Consumer Affairs Food and Public Distribution

60.0% win rate
5
₹13.53 Lakh
3
3
₹10.82 Lakh

Ministry of Consumer Affairs Food and Public Distribution

Bids
5
₹13.53 Lakh
Qualified
3
Wins
3
₹10.82 Lakh
60.0% win rate

Ministry of Information and Broadcasting

40.0% win rate
5
₹12.74 Lakh
2
2
₹3.19 Lakh

Ministry of Information and Broadcasting

Bids
5
₹12.74 Lakh
Qualified
2
Wins
2
₹3.19 Lakh
40.0% win rate

Ministry of Mines

20.0% win rate
5
₹29.12 Lakh
4
1
₹17.50 Lakh

Ministry of Mines

Bids
5
₹29.12 Lakh
Qualified
4
Wins
1
₹17.50 Lakh
20.0% win rate

PMO

0.0% win rate
5
₹1.03 Cr
2
0
₹0

PMO

Bids
5
₹1.03 Cr
Qualified
2
Wins
0
₹0
0.0% win rate

Comptroller and Auditor General (CAG) of India

50.0% win rate
4
₹70.37 Lakh
3
2
₹4.05 Lakh

Comptroller and Auditor General (CAG) of India

Bids
4
₹70.37 Lakh
Qualified
3
Wins
2
₹4.05 Lakh
50.0% win rate

Ministry of Civil Aviation

33.3% win rate
3
₹76.43 Lakh
1
1
₹14.18 Lakh

Ministry of Civil Aviation

Bids
3
₹76.43 Lakh
Qualified
1
Wins
1
₹14.18 Lakh
33.3% win rate

Ministry of Petroleum and Natural Gas

0.0% win rate
3
₹16.02 Cr
0
0
₹0

Ministry of Petroleum and Natural Gas

Bids
3
₹16.02 Cr
Qualified
0
Wins
0
₹0
0.0% win rate

Ministry of Textiles

33.3% win rate
3
₹3.03 Lakh
3
1
₹58K

Ministry of Textiles

Bids
3
₹3.03 Lakh
Qualified
3
Wins
1
₹58K
33.3% win rate

Ministry of Water Resources River Development and Ganga Rejuvenation

33.3% win rate
3
₹60.66 Lakh
1
1
₹70K

Ministry of Water Resources River Development and Ganga Rejuvenation

Bids
3
₹60.66 Lakh
Qualified
1
Wins
1
₹70K
33.3% win rate

Department of Space

0.0% win rate
2
₹1.51 Cr
0
0
₹0

Department of Space

Bids
2
₹1.51 Cr
Qualified
0
Wins
0
₹0
0.0% win rate

Ministry of AYUSH

0.0% win rate
2
₹2.99 Lakh
1
0
₹0

Ministry of AYUSH

Bids
2
₹2.99 Lakh
Qualified
1
Wins
0
₹0
0.0% win rate

Ministry of Corporate Affairs

0.0% win rate
2
₹1.76 Lakh
0
0
₹0

Ministry of Corporate Affairs

Bids
2
₹1.76 Lakh
Qualified
0
Wins
0
₹0
0.0% win rate

Ministry of Home Affairs

0.0% win rate
2
₹6.78 Lakh
0
0
₹0

Ministry of Home Affairs

Bids
2
₹6.78 Lakh
Qualified
0
Wins
0
₹0
0.0% win rate

Ministry of Micro Small and Medium Enterprises

0.0% win rate
2
₹6.26 Lakh
0
0
₹0

Ministry of Micro Small and Medium Enterprises

Bids
2
₹6.26 Lakh
Qualified
0
Wins
0
₹0
0.0% win rate

Top Bid Competitors

Companies that frequently compete with you in the same tenders — ranked by their total win value.You applied for 257 bids — TRIPATHI BROTHERS SERVICES appeared in 108 of them.

Company
Total Bids
Value
Qualified
Rate
Wins
Value

V L MARKETING & SERVICES

Your Company
24.9% win rate
257
₹166.05 Cr
80
31.1%
64
₹17.16 Cr

V L MARKETING & SERVICES

Your Company
Total Bids
257
₹166.05 Cr
Qualified
80
31.1%
Wins
64
₹17.16 Cr
24.9% win rate
TRIPATHI BROTHERS SERVICES
28.7% win rate
108
₹58.86 Cr
7
6.5%
31
₹13.76 Cr
TRIPATHI BROTHERS SERVICES
Total Bids
108
₹58.86 Cr
Qualified
7
6.5%
Wins
31
₹13.76 Cr
28.7% win rate
ALMIGHTY MANPOWER & SECURITY SERVICES
28.0% win rate
107
₹59.83 Cr
7
6.5%
30
₹13.61 Cr
ALMIGHTY MANPOWER & SECURITY SERVICES
Total Bids
107
₹59.83 Cr
Qualified
7
6.5%
Wins
30
₹13.61 Cr
28.0% win rate
ANGEL MANPOWER & SECURITY SERVICES
27.5% win rate
109
₹60.04 Cr
6
5.5%
30
₹13.53 Cr
ANGEL MANPOWER & SECURITY SERVICES
Total Bids
109
₹60.04 Cr
Qualified
6
5.5%
Wins
30
₹13.53 Cr
27.5% win rate
SMVD GROUP SECURE SERVICES
27.5% win rate
109
₹60.04 Cr
6
5.5%
30
₹13.53 Cr
SMVD GROUP SECURE SERVICES
Total Bids
109
₹60.04 Cr
Qualified
6
5.5%
Wins
30
₹13.53 Cr
27.5% win rate
SKY HIGH SECURE SECURITY SERVICES
27.8% win rate
108
₹59.86 Cr
6
5.6%
30
₹13.53 Cr
SKY HIGH SECURE SECURITY SERVICES
Total Bids
108
₹59.86 Cr
Qualified
6
5.6%
Wins
30
₹13.53 Cr
27.8% win rate
TRIPATHI BROTHERS SERVICES PRIVATE LIMITED
27.8% win rate
108
₹59.86 Cr
6
5.6%
30
₹13.53 Cr
TRIPATHI BROTHERS SERVICES PRIVATE LIMITED
Total Bids
108
₹59.86 Cr
Qualified
6
5.6%
Wins
30
₹13.53 Cr
27.8% win rate
VAIKUNTH GROUP ENTERPRISES
27.4% win rate
106
₹59.41 Cr
6
5.7%
29
₹13.26 Cr
VAIKUNTH GROUP ENTERPRISES
Total Bids
106
₹59.41 Cr
Qualified
6
5.7%
Wins
29
₹13.26 Cr
27.4% win rate
PINAKINE SECURE SECURITY SOLUTIONS
27.8% win rate
108
₹59.86 Cr
6
5.6%
30
₹12.79 Cr
PINAKINE SECURE SECURITY SOLUTIONS
Total Bids
108
₹59.86 Cr
Qualified
6
5.6%
Wins
30
₹12.79 Cr
27.8% win rate
SAFE SHADOW SECURITY SERVICES
26.4% win rate
106
₹58.54 Cr
6
5.7%
28
₹12.06 Cr
SAFE SHADOW SECURITY SERVICES
Total Bids
106
₹58.54 Cr
Qualified
6
5.7%
Wins
28
₹12.06 Cr
26.4% win rate
EJEE COMPLETE OFFICE SOLUTIONS PRIVATE LIMITED
25.7% win rate
105
₹58.30 Cr
4
3.8%
27
₹11.92 Cr
EJEE COMPLETE OFFICE SOLUTIONS PRIVATE LIMITED
Total Bids
105
₹58.30 Cr
Qualified
4
3.8%
Wins
27
₹11.92 Cr
25.7% win rate
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Historical Performance

7-year trend analysis (2018-2025)

Historical Data

Company Overview (1 Apr 2018-31 Mar 2025))

Total Bids

568

Qualified: 227
Q Rate: 40.0%

Contract Value

₹260.42 Cr

Avg. Bid: ₹18.37 Lakh
Avg. EMD: ₹3.00 Lakh

L1 Bids

95

Win Rate: 16.7%
Q to W Ratio: 41.9%

Recent Win Rate

12.6%

Change: -4.0%
Period: FY 2024-25

Performance Analytics

Last 7 Years
Performance Trend
Win/Loss Distribution
Contract Value Growth Over Time

V L Marketing & Services Government Tender Profile

With a substantial portfolio of 568 government tender participations, V L Marketing & Services has demonstrated strategic engagement in India's public procurement landscape. This analysis provides insights into their bidding performance, tender success patterns, and competitive positioning in government contracts.

Proven L1 Bid Success with 95 Contract Wins

V L Marketing & Services has successfully secured 95 L1 positions in government tenders, demonstrating their strategic pricing approach and competitive bid strategy. With a win ratio of 16.7% across 568 tender participations, they have established a reliable track record in government procurement. Their bidding performance also includes 0 L2 and 0 L3 rankings, showing consistent competitiveness in public sector contracts.

Notably, V L Marketing & Services has demonstrated capability in high-value government contracts, participating in 20 major procurement projects. This experience with premium government tenders indicates their capacity to handle significant public sector work and complex project requirements.

Financial Performance in Government Tenders

V L Marketing & Services has bid on contracts with a total value of ₹2,60,41,92,082.0, successfully securing ₹2,60,41,92,082.0 in government contract value. This represents a 100.0% conversion rate of bid value to won contracts, demonstrating their effectiveness in targeting and securing valuable public sector projects.

The company's average Earnest Money Deposit (EMD) of ₹3,00,240.0 indicates their financial capacity to participate in substantial government tenders requiring significant bid security.