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continental advertising services Tender Performance & Track Record

continental advertising services

Tender Performance & Track Record

Company Overview

Summary
Government Tender Analysis: Continental Advertising Services Continental Advertising Services has submitted bids for 49 government tenders, establishing themselves as an active participant in the public sector procurement ecosystem. Their tender history reveals important patterns in qualification rates, competitive positioning, and category specialization.
Primary Ministry: Ministry of PowerPrimary Department: INDIAN OIL CORPORATION LIMITED
Primary Ministry:
Ministry of Power
Primary Department:
INDIAN OIL CORPORATION LIMITED

Tender Performance

Data for 01 April 2024 to 18 June 2025

Live Data

Total Bids / Contract Value

Bids26
Value₹2.03Cr

Qualified Bids / Q Rate

Bids21
Q Rate80.8%

Total Wins / Win Value

Win3
Value₹10.80L

Wins Rate / Q-W Rate

Rate11.5%
Q-W Rate14.3%

Detailed Performance Analysis

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Tender Performance by Ministries

2 entries

Name

Bids
Value
Qualified
Wins
Value

Ministry of Power

11.1% win rate
18
₹95.40 Lakh
15
2
₹4.55 Lakh

Ministry of Power

Bids
18
₹95.40 Lakh
Qualified
15
Wins
2
₹4.55 Lakh
11.1% win rate

Ministry of Petroleum and Natural Gas

12.5% win rate
8
₹1.08 Cr
6
1
₹6.25 Lakh

Ministry of Petroleum and Natural Gas

Bids
8
₹1.08 Cr
Qualified
6
Wins
1
₹6.25 Lakh
12.5% win rate

Top Bid Competitors

Companies that frequently compete with you in the same tenders — ranked by their total win value.You applied for 26 bids — LALIT ADVERTISING appeared in 8 of them.

Company
Total Bids
Value
Qualified
Rate
Wins
Value

CONTINENTAL ADVERTISING SERVICES

Your Company
11.5% win rate
26
₹2.03 Cr
21
80.8%
3
₹10.80 Lakh

CONTINENTAL ADVERTISING SERVICES

Your Company
Total Bids
26
₹2.03 Cr
Qualified
21
80.8%
Wins
3
₹10.80 Lakh
11.5% win rate
LALIT ADVERTISING
37.5% win rate
8
₹69.78 Lakh
7
87.5%
3
₹29.59 Lakh
LALIT ADVERTISING
Total Bids
8
₹69.78 Lakh
Qualified
7
87.5%
Wins
3
₹29.59 Lakh
37.5% win rate
INVICTA MEDIA PRIVATE LIMITED
30.0% win rate
10
₹65.77 Lakh
8
80.0%
3
₹9.59 Lakh
INVICTA MEDIA PRIVATE LIMITED
Total Bids
10
₹65.77 Lakh
Qualified
8
80.0%
Wins
3
₹9.59 Lakh
30.0% win rate
ALAKNANDA ADVERTISING PRIVATE LIMITED
25.0% win rate
8
₹64.62 Lakh
5
62.5%
2
₹6.73 Lakh
ALAKNANDA ADVERTISING PRIVATE LIMITED
Total Bids
8
₹64.62 Lakh
Qualified
5
62.5%
Wins
2
₹6.73 Lakh
25.0% win rate
AIRADS LIMITED
16.7% win rate
12
₹82.13 Lakh
8
66.7%
2
₹5.80 Lakh
AIRADS LIMITED
Total Bids
12
₹82.13 Lakh
Qualified
8
66.7%
Wins
2
₹5.80 Lakh
16.7% win rate
SANKET COMMUNICATIONS PRIVATE LIMITED
0.0% win rate
10
₹1.19 Cr
8
80.0%
0
₹0
SANKET COMMUNICATIONS PRIVATE LIMITED
Total Bids
10
₹1.19 Cr
Qualified
8
80.0%
Wins
0
₹0
0.0% win rate
INTERADS ADVERTISING PRIVATE LIMITED
0.0% win rate
10
₹70.80 Lakh
8
80.0%
0
₹0
INTERADS ADVERTISING PRIVATE LIMITED
Total Bids
10
₹70.80 Lakh
Qualified
8
80.0%
Wins
0
₹0
0.0% win rate
BUBNA ADVERTISING
0.0% win rate
8
₹46.55 Lakh
4
50.0%
0
₹0
BUBNA ADVERTISING
Total Bids
8
₹46.55 Lakh
Qualified
4
50.0%
Wins
0
₹0
0.0% win rate
PAMM ADVERTISING & MARKETING
0.0% win rate
6
₹63.74 Lakh
6
100.0%
0
₹0
PAMM ADVERTISING & MARKETING
Total Bids
6
₹63.74 Lakh
Qualified
6
100.0%
Wins
0
₹0
0.0% win rate
R K SWAMY LIMITED
0.0% win rate
6
₹61.41 Lakh
3
50.0%
0
₹0
R K SWAMY LIMITED
Total Bids
6
₹61.41 Lakh
Qualified
3
50.0%
Wins
0
₹0
0.0% win rate
NATIONAL ADVERTISING AGENCY
0.0% win rate
6
₹33.66 Lakh
5
83.3%
0
₹0
NATIONAL ADVERTISING AGENCY
Total Bids
6
₹33.66 Lakh
Qualified
5
83.3%
Wins
0
₹0
0.0% win rate
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Historical Performance

7-year trend analysis (2018-2025)

Historical Data

Company Overview (1 Apr 2018-31 Mar 2025))

Total Bids

49

Qualified: 40
Q Rate: 81.6%

Contract Value

₹6.94 Cr

Avg. Bid: ₹4.03 Lakh
Avg. EMD: ₹0

L1 Bids

10

Win Rate: 20.4%
Q to W Ratio: 25.0%

Recent Win Rate

15.0%

Change: -18.3%
Period: FY 2024-25

Performance Analytics

Last 7 Years
Performance Trend
Win/Loss Distribution
Contract Value Growth Over Time

Government Tender Analysis: Continental Advertising Services

Continental Advertising Services has submitted bids for 49 government tenders, establishing themselves as an active participant in the public sector procurement ecosystem. Their tender history reveals important patterns in qualification rates, competitive positioning, and category specialization.

Proven L1 Bid Success with 10 Contract Wins

Continental Advertising Services has successfully secured 10 L1 positions in government tenders, demonstrating their strategic pricing approach and competitive bid strategy. With a win ratio of 20.4% across 49 tender participations, they have established a reliable track record in government procurement. Their bidding performance also includes 0 L2 and 0 L3 rankings, showing consistent competitiveness in public sector contracts.

Financial Performance in Government Tenders

Continental Advertising Services has bid on contracts with a total value of ₹6,93,95,726.0, successfully securing ₹6,93,95,726.0 in government contract value. This represents a 100.0% conversion rate of bid value to won contracts, demonstrating their effectiveness in targeting and securing valuable public sector projects.

Specialized Government Procurement Focus

The company has established a regional presence in Delhi government tenders, showing geographic specialization in their public procurement strategy. Their tender history includes significant engagement with Power Grid Corporation Of India Limited, Indian Oil Corporation Limited, Na, where they have demonstrated specific procurement expertise. They have experience bidding with Ntpc Limited, Ntpc Sail Power Company Ltd, showing familiarity with diverse organizational procurement requirements.