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krishna marketing Tender Performance & Track Record

krishna marketing

Tender Performance & Track Record

Company Overview

Summary
KRISHNA MARKETING Business Analysis: Government Tender Performance, 270 Wins Executive Summary: This business analysis report provides a comprehensive overview of KRISHNA MARKETING's performance in the government tender landscape. With 1006 tender participations, KRISHNA MARKETING demonstrates a significant presence in India's public procurement sector. The company boasts a 26.8% win rate, having secured 270 L1 positions, showcasing a strong track record in government procurement. However, recent financial metrics indicate a need for strategic adjustments to enhance competitiveness and profitability.
Primary Ministry: Ministry of RailwaysPrimary Department: Indian Railways
Primary Ministry:
Ministry of Railways
Primary Department:
Indian Railways

Tender Performance

Data for 01 April 2024 to 17 June 2025

Live Data

Total Bids / Contract Value

Bids71
Value₹3.09Cr

Qualified Bids / Q Rate

Bids48
Q Rate67.6%

Total Wins / Win Value

Win23
Value₹1.52Cr

Wins Rate / Q-W Rate

Rate32.4%
Q-W Rate47.9%

Detailed Performance Analysis

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Tender Performance by Ministries

12 entries

Name

Bids
Value
Qualified
Wins
Value

Ministry of Railways

41.7% win rate
24
₹48.37 Lakh
15
10
₹10.85 Lakh

Ministry of Railways

Bids
24
₹48.37 Lakh
Qualified
15
Wins
10
₹10.85 Lakh
41.7% win rate

Ministry of Defence

23.5% win rate
17
₹25.48 Lakh
14
4
₹1.81 Lakh

Ministry of Defence

Bids
17
₹25.48 Lakh
Qualified
14
Wins
4
₹1.81 Lakh
23.5% win rate

PMO

37.5% win rate
8
₹26.12 Lakh
5
3
₹6.36 Lakh

PMO

Bids
8
₹26.12 Lakh
Qualified
5
Wins
3
₹6.36 Lakh
37.5% win rate

Ministry of Power

33.3% win rate
6
₹1.67 Cr
5
2
₹1.31 Cr

Ministry of Power

Bids
6
₹1.67 Cr
Qualified
5
Wins
2
₹1.31 Cr
33.3% win rate

Ministry of Petroleum and Natural Gas

0.0% win rate
4
₹22.25 Lakh
1
0
₹0

Ministry of Petroleum and Natural Gas

Bids
4
₹22.25 Lakh
Qualified
1
Wins
0
₹0
0.0% win rate

Department of Space

33.3% win rate
3
₹11.25 Lakh
1
1
₹78K

Department of Space

Bids
3
₹11.25 Lakh
Qualified
1
Wins
1
₹78K
33.3% win rate

Ministry of Steel

33.3% win rate
3
₹3.10 Lakh
3
1
₹98K

Ministry of Steel

Bids
3
₹3.10 Lakh
Qualified
3
Wins
1
₹98K
33.3% win rate

Ministry of Health and Family Welfare

50.0% win rate
2
₹1.42 Lakh
2
1
₹5K

Ministry of Health and Family Welfare

Bids
2
₹1.42 Lakh
Qualified
2
Wins
1
₹5K
50.0% win rate

Ministry of Civil Aviation

100.0% win rate
1
₹16K
1
1
₹16K

Ministry of Civil Aviation

Bids
1
₹16K
Qualified
1
Wins
1
₹16K
100.0% win rate

Ministry of Coal

0.0% win rate
1
₹2.41 Lakh
1
0
₹0

Ministry of Coal

Bids
1
₹2.41 Lakh
Qualified
1
Wins
0
₹0
0.0% win rate

Ministry of Education

0.0% win rate
1
₹1.02 Lakh
0
0
₹0

Ministry of Education

Bids
1
₹1.02 Lakh
Qualified
0
Wins
0
₹0
0.0% win rate

Ministry of Mines

0.0% win rate
1
₹50K
0
0
₹0

Ministry of Mines

Bids
1
₹50K
Qualified
0
Wins
0
₹0
0.0% win rate

Top Bid Competitors

Companies that frequently compete with you in the same tenders — ranked by their total win value.You applied for 71 bids — VAKARANGEE ENTERPRISES appeared in 37 of them.

Company
Total Bids
Value
Qualified
Rate
Wins
Value

KRISHNA MARKETING

Your Company
32.4% win rate
71
₹3.09 Cr
48
67.6%
23
₹1.52 Cr

KRISHNA MARKETING

Your Company
Total Bids
71
₹3.09 Cr
Qualified
48
67.6%
Wins
23
₹1.52 Cr
32.4% win rate
VAKARANGEE ENTERPRISES
16.2% win rate
37
₹92.12 Lakh
17
46.0%
6
₹26.90 Lakh
VAKARANGEE ENTERPRISES
Total Bids
37
₹92.12 Lakh
Qualified
17
46.0%
Wins
6
₹26.90 Lakh
16.2% win rate
MRP TELECOM SOLUTIONS
11.4% win rate
44
₹87.34 Lakh
21
47.7%
5
₹18.12 Lakh
MRP TELECOM SOLUTIONS
Total Bids
44
₹87.34 Lakh
Qualified
21
47.7%
Wins
5
₹18.12 Lakh
11.4% win rate
A B ENTERPRISES
4.8% win rate
62
₹1.25 Cr
30
48.4%
3
₹12.98 Lakh
A B ENTERPRISES
Total Bids
62
₹1.25 Cr
Qualified
30
48.4%
Wins
3
₹12.98 Lakh
4.8% win rate
RAVAR TECH (OPC) PRIVATE LIMITED
6.1% win rate
33
₹69.92 Lakh
20
60.6%
2
₹9.84 Lakh
RAVAR TECH (OPC) PRIVATE LIMITED
Total Bids
33
₹69.92 Lakh
Qualified
20
60.6%
Wins
2
₹9.84 Lakh
6.1% win rate
NIRUGENIX TECHNOLOGIES
2.0% win rate
51
₹1.03 Cr
22
43.1%
1
₹2.95 Lakh
NIRUGENIX TECHNOLOGIES
Total Bids
51
₹1.03 Cr
Qualified
22
43.1%
Wins
1
₹2.95 Lakh
2.0% win rate
RELIABLE COMNET PRIVATE LIMITED.
7.5% win rate
40
₹71.35 Lakh
19
47.5%
3
₹2.91 Lakh
RELIABLE COMNET PRIVATE LIMITED.
Total Bids
40
₹71.35 Lakh
Qualified
19
47.5%
Wins
3
₹2.91 Lakh
7.5% win rate
AGRAWAL TELECOM
7.3% win rate
41
₹90.42 Lakh
18
43.9%
3
₹2.88 Lakh
AGRAWAL TELECOM
Total Bids
41
₹90.42 Lakh
Qualified
18
43.9%
Wins
3
₹2.88 Lakh
7.3% win rate
IND MICRO DEVICES
2.4% win rate
42
₹92.20 Lakh
24
57.1%
1
₹1.77 Lakh
IND MICRO DEVICES
Total Bids
42
₹92.20 Lakh
Qualified
24
57.1%
Wins
1
₹1.77 Lakh
2.4% win rate
QUICK SERVICES
0.0% win rate
40
₹89.50 Lakh
17
42.5%
0
₹0
QUICK SERVICES
Total Bids
40
₹89.50 Lakh
Qualified
17
42.5%
Wins
0
₹0
0.0% win rate
OM ENTERPRISE
0.0% win rate
34
₹72.12 Lakh
17
50.0%
0
₹0
OM ENTERPRISE
Total Bids
34
₹72.12 Lakh
Qualified
17
50.0%
Wins
0
₹0
0.0% win rate
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Historical Performance

7-year trend analysis (2018-2025)

Historical Data

Company Overview (1 Apr 2018-31 Mar 2025))

Total Bids

1,006

Qualified: 606
Q Rate: 60.2%

Contract Value

₹69.92 Cr

Avg. Bid: ₹4.97 Lakh
Avg. EMD: ₹0

L1 Bids

270

Win Rate: 26.8%
Q to W Ratio: 44.6%

Recent Win Rate

29.5%

Change: -13.5%
Period: FY 2024-25

Performance Analytics

Last 7 Years
Performance Trend
Win/Loss Distribution
Contract Value Growth Over Time

KRISHNA MARKETING Business Analysis: Government Tender Performance, 270 Wins

Executive Summary: This business analysis report provides a comprehensive overview of KRISHNA MARKETING's performance in the government tender landscape. With 1006 tender participations, KRISHNA MARKETING demonstrates a significant presence in India's public procurement sector. The company boasts a 26.8% win rate, having secured 270 L1 positions, showcasing a strong track record in government procurement. However, recent financial metrics indicate a need for strategic adjustments to enhance competitiveness and profitability.

1. Financial Performance of KRISHNA MARKETING

This section analyzes KRISHNA MARKETING's financial performance based on its government tender activities. We examine key financial metrics and trends over the past several fiscal years.

1.1 Key Financial Metrics

  • Total Contract Value: KRISHNA MARKETING has secured contracts totaling ₹ 69,92,44,778.0 from 1006 bids.
  • Win Rate: The company maintains an overall win rate of 26.8%.
  • Qualification Rate: KRISHNA MARKETING achieves a technical qualification rate of 60.2%.
  • Average Bid Amount: The average bid amount is calculated at ₹ 496,777.86.