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ahaar consumer products private limited Tender Performance & Track Record

CIN: U51211DL2002PTC115005
Active
Private
Company limited by shares

ahaar consumer products private limited

Tender Performance & Track Record

CIN: U51211DL2002PTC115005
Active
Private
Company limited by shares

Company Overview

Summary
Ahaar Consumer Products: Government Tender Profile and Business Analysis Ahaar Consumer Products Private Limited exhibits strategic engagement in India's public procurement landscape with a portfolio of 89 government tender participations. This detailed business analysis explores their bidding performance, success patterns, and competitive standing in the government contracts sector. Despite a concerning financial health score, the company demonstrates a 7.9% win rate and secured 7 L1 positions, demonstrating potential for future growth.
Primary Ministry: Ministry of DefencePrimary Department: Department of Military Affairs
Founded: 2002State: DELHI
Primary Ministry:
Ministry of Defence
Primary Department:
Department of Military Affairs
Founded:2002
State:DELHI

Tender Performance

Data for 01 April 2024 to 17 June 2025

Live Data

Total Bids / Contract Value

Bids78
Value₹6.22Cr

Qualified Bids / Q Rate

Bids74
Q Rate94.9%

Total Wins / Win Value

Win6
Value₹48.98L

Wins Rate / Q-W Rate

Rate7.7%
Q-W Rate8.1%

Detailed Performance Analysis

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Tender Performance by Ministries

3 entries

Name

Bids
Value
Qualified
Wins
Value

Ministry of Defence

6.9% win rate
72
₹5.55 Cr
68
5
₹47.57 Lakh

Ministry of Defence

Bids
72
₹5.55 Cr
Qualified
68
Wins
5
₹47.57 Lakh
6.9% win rate

Ministry of Health and Family Welfare

50.0% win rate
2
₹6.54 Lakh
2
1
₹1.41 Lakh

Ministry of Health and Family Welfare

Bids
2
₹6.54 Lakh
Qualified
2
Wins
1
₹1.41 Lakh
50.0% win rate

Ministry of Agriculture and Farmers Welfare

0.0% win rate
1
₹20.38 Lakh
1
0
₹0

Ministry of Agriculture and Farmers Welfare

Bids
1
₹20.38 Lakh
Qualified
1
Wins
0
₹0
0.0% win rate

Top Bid Competitors

Companies that frequently compete with you in the same tenders — ranked by their total win value.You applied for 78 bids — M S TRADING CO appeared in 32 of them.

Company
Total Bids
Value
Qualified
Rate
Wins
Value

AHAAR CONSUMER PRODUCTS PRIVATE LIMITED

Your Company
7.7% win rate
78
₹6.22 Cr
74
94.9%
6
₹48.98 Lakh

AHAAR CONSUMER PRODUCTS PRIVATE LIMITED

Your Company
Total Bids
78
₹6.22 Cr
Qualified
74
94.9%
Wins
6
₹48.98 Lakh
7.7% win rate
M S TRADING CO
21.9% win rate
32
₹2.74 Cr
28
87.5%
7
₹61.91 Lakh
M S TRADING CO
Total Bids
32
₹2.74 Cr
Qualified
28
87.5%
Wins
7
₹61.91 Lakh
21.9% win rate
DIN DAYAL RAM RICHH PAL
38.9% win rate
18
₹1.82 Cr
18
100.0%
7
₹55.60 Lakh
DIN DAYAL RAM RICHH PAL
Total Bids
18
₹1.82 Cr
Qualified
18
100.0%
Wins
7
₹55.60 Lakh
38.9% win rate
SURYA INDUSTRIES
14.3% win rate
28
₹1.99 Cr
23
82.1%
4
₹35.01 Lakh
SURYA INDUSTRIES
Total Bids
28
₹1.99 Cr
Qualified
23
82.1%
Wins
4
₹35.01 Lakh
14.3% win rate
BASILLIA ORGANICS PRIVATE LIMITED
14.8% win rate
27
₹2.26 Cr
23
85.2%
4
₹25.58 Lakh
BASILLIA ORGANICS PRIVATE LIMITED
Total Bids
27
₹2.26 Cr
Qualified
23
85.2%
Wins
4
₹25.58 Lakh
14.8% win rate
DEEPAK TRADING CO.
15.8% win rate
19
₹1.47 Cr
15
79.0%
3
₹22.13 Lakh
DEEPAK TRADING CO.
Total Bids
19
₹1.47 Cr
Qualified
15
79.0%
Wins
3
₹22.13 Lakh
15.8% win rate
JAI MATA TRADING COMPANY
10.7% win rate
28
₹1.87 Cr
24
85.7%
3
₹18.59 Lakh
JAI MATA TRADING COMPANY
Total Bids
28
₹1.87 Cr
Qualified
24
85.7%
Wins
3
₹18.59 Lakh
10.7% win rate
KESHAV TRADING CO.
9.5% win rate
21
₹1.58 Cr
17
81.0%
2
₹11.95 Lakh
KESHAV TRADING CO.
Total Bids
21
₹1.58 Cr
Qualified
17
81.0%
Wins
2
₹11.95 Lakh
9.5% win rate
AGGARWAL & CO.
7.1% win rate
14
₹1.16 Cr
10
71.4%
1
₹8.69 Lakh
AGGARWAL & CO.
Total Bids
14
₹1.16 Cr
Qualified
10
71.4%
Wins
1
₹8.69 Lakh
7.1% win rate
M/S P.C ENTERPRISES
5.3% win rate
19
₹1.50 Cr
15
79.0%
1
₹6.55 Lakh
M/S P.C ENTERPRISES
Total Bids
19
₹1.50 Cr
Qualified
15
79.0%
Wins
1
₹6.55 Lakh
5.3% win rate
A G TRADING CO
0.0% win rate
23
₹1.91 Cr
17
73.9%
0
₹0
A G TRADING CO
Total Bids
23
₹1.91 Cr
Qualified
17
73.9%
Wins
0
₹0
0.0% win rate
Company Profile
CINU51211DL2002PTC115005
Class
Private
Status
Active
Founded2002

Financial Details

Authorized Capital₹1.5Cr
Paid-up Capital₹89.9L

Registered Office

G-37/1 Lawrence RoadNA-Delhi-Delhi-110035-India


Industry Classification

Trading

NIC Code51211

Company Type

CategoryCompany limited by shares
Sub-CategoryNon-government company
Origin
Indian

Market Information

Listing Status
Unlisted
ROCROC Delhi
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Historical Performance

7-year trend analysis (2018-2025)

Historical Data

Company Overview (1 Apr 2018-31 Mar 2025))

Total Bids

92

Qualified: 83
Q Rate: 90.2%

Contract Value

₹11.30 Cr

Avg. Bid: ₹8.23 Lakh
Avg. EMD: ₹33K

L1 Bids

7

Win Rate: 7.6%
Q to W Ratio: 8.4%

Recent Win Rate

7.7%

Change: +0.6%
Period: FY 2024-25

Performance Analytics

Last 7 Years
Performance Trend
Win/Loss Distribution
Contract Value Growth Over Time

Ahaar Consumer Products: Government Tender Profile and Business Analysis

Ahaar Consumer Products Private Limited exhibits strategic engagement in India's public procurement landscape with a portfolio of 89 government tender participations. This detailed business analysis explores their bidding performance, success patterns, and competitive standing in the government contracts sector. Despite a concerning financial health score, the company demonstrates a 7.9% win rate and secured 7 L1 positions, demonstrating potential for future growth.

Executive Summary

Ahaar Consumer Products demonstrates a mixed performance in government tenders. While the company has a strong technical qualification rate of 89.9%, their win rate stands at 7.9%, indicating room for improvement in bid strategy and competitive positioning. The company has shown financial growth with recent contract wins totaling ₹11.06 Crore, although their financial health score is rated as 'Concerning' (36.1/100). This analysis provides actionable insights for enhancing Ahaar Consumer Products's performance in the competitive landscape of government procurement.

Financial Performance

Key Financial Metrics

  • Total Contract Value: Ahaar Consumer Products has secured contracts worth ₹110,555,453.0, showing their ability to win valuable government projects.
  • Average Bid Amount: The average bid amount stands at ₹823,348.31, indicating their participation in a range of tender values.
  • Earnest Money Deposit (EMD): The company's average EMD is ₹33,483.96, demonstrating financial capacity to participate in significant government tenders.