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bengal marketing Tender Performance & Track Record

bengal marketing

Tender Performance & Track Record

Company Overview

Summary
Bengal Marketing Government Tender Profile With a substantial portfolio of 118 government tender participations, Bengal Marketing has demonstrated strategic engagement in India's public procurement landscape. This analysis provides insights into their bidding performance, tender success patterns, and competitive positioning in government contracts.
Primary Ministry: Ministry of DefencePrimary Department: Department of Military Affairs
Primary Ministry:
Ministry of Defence
Primary Department:
Department of Military Affairs

Tender Performance

Data for 01 April 2024 to 17 June 2025

Live Data

Total Bids / Contract Value

Bids80
Value₹1.04Cr

Qualified Bids / Q Rate

Bids66
Q Rate82.5%

Total Wins / Win Value

Win19
Value₹18.85L

Wins Rate / Q-W Rate

Rate23.8%
Q-W Rate28.8%

Detailed Performance Analysis

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Tender Performance by Ministries

1 entries

Name

Bids
Value
Qualified
Wins
Value

Ministry of Defence

24.1% win rate
79
₹1.03 Cr
66
19
₹18.85 Lakh

Ministry of Defence

Bids
79
₹1.03 Cr
Qualified
66
Wins
19
₹18.85 Lakh
24.1% win rate

Top Bid Competitors

Companies that frequently compete with you in the same tenders — ranked by their total win value.You applied for 80 bids — M/S.LEELA ENTERPRISES appeared in 18 of them.

Company
Total Bids
Value
Qualified
Rate
Wins
Value

BENGAL MARKETING

Your Company
23.8% win rate
80
₹1.04 Cr
66
82.5%
19
₹18.85 Lakh

BENGAL MARKETING

Your Company
Total Bids
80
₹1.04 Cr
Qualified
66
82.5%
Wins
19
₹18.85 Lakh
23.8% win rate
M/S.LEELA ENTERPRISES
27.8% win rate
18
₹16.40 Lakh
16
88.9%
5
₹6.20 Lakh
M/S.LEELA ENTERPRISES
Total Bids
18
₹16.40 Lakh
Qualified
16
88.9%
Wins
5
₹6.20 Lakh
27.8% win rate
ACE TRADERS
30.0% win rate
10
₹20.52 Lakh
9
90.0%
3
₹3.08 Lakh
ACE TRADERS
Total Bids
10
₹20.52 Lakh
Qualified
9
90.0%
Wins
3
₹3.08 Lakh
30.0% win rate
M/S MALLICK TRADER
21.4% win rate
14
₹21.60 Lakh
13
92.9%
3
₹2.94 Lakh
M/S MALLICK TRADER
Total Bids
14
₹21.60 Lakh
Qualified
13
92.9%
Wins
3
₹2.94 Lakh
21.4% win rate
MARUTI TRADERS
8.3% win rate
12
₹22.69 Lakh
10
83.3%
1
₹2.62 Lakh
MARUTI TRADERS
Total Bids
12
₹22.69 Lakh
Qualified
10
83.3%
Wins
1
₹2.62 Lakh
8.3% win rate
FORTUNE TRADER
25.0% win rate
12
₹18.55 Lakh
10
83.3%
3
₹2.41 Lakh
FORTUNE TRADER
Total Bids
12
₹18.55 Lakh
Qualified
10
83.3%
Wins
3
₹2.41 Lakh
25.0% win rate
SHREE VINAYAK TRADERS
22.2% win rate
9
₹10.56 Lakh
8
88.9%
2
₹2.34 Lakh
SHREE VINAYAK TRADERS
Total Bids
9
₹10.56 Lakh
Qualified
8
88.9%
Wins
2
₹2.34 Lakh
22.2% win rate
RESHMA ENGINEERING
7.1% win rate
14
₹9.56 Lakh
14
100.0%
1
₹19K
RESHMA ENGINEERING
Total Bids
14
₹9.56 Lakh
Qualified
14
100.0%
Wins
1
₹19K
7.1% win rate
SURYANSH ENTERPRISES
0.0% win rate
11
₹8.70 Lakh
11
100.0%
0
₹0
SURYANSH ENTERPRISES
Total Bids
11
₹8.70 Lakh
Qualified
11
100.0%
Wins
0
₹0
0.0% win rate
COCHIN TRADE AGENCIES
0.0% win rate
11
₹12.31 Lakh
9
81.8%
0
₹0
COCHIN TRADE AGENCIES
Total Bids
11
₹12.31 Lakh
Qualified
9
81.8%
Wins
0
₹0
0.0% win rate
100KEYS TRADECOM PRIVATE LIMITED
0.0% win rate
8
₹23.91 Lakh
7
87.5%
0
₹0
100KEYS TRADECOM PRIVATE LIMITED
Total Bids
8
₹23.91 Lakh
Qualified
7
87.5%
Wins
0
₹0
0.0% win rate
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Historical Performance

7-year trend analysis (2018-2025)

Historical Data

Company Overview (1 Apr 2018-31 Mar 2025))

Total Bids

118

Qualified: 101
Q Rate: 85.6%

Contract Value

₹1.34 Cr

Avg. Bid: ₹1.10 Lakh
Avg. EMD: ₹34K

L1 Bids

23

Win Rate: 19.5%
Q to W Ratio: 22.8%

Recent Win Rate

24.6%

Change: +11.3%
Period: FY 2024-25

Performance Analytics

Last 7 Years
Performance Trend
Win/Loss Distribution
Contract Value Growth Over Time

Bengal Marketing Government Tender Profile

With a substantial portfolio of 118 government tender participations, Bengal Marketing has demonstrated strategic engagement in India's public procurement landscape. This analysis provides insights into their bidding performance, tender success patterns, and competitive positioning in government contracts.

Proven L1 Bid Success with 23 Contract Wins

Bengal Marketing has successfully secured 23 L1 positions in government tenders, demonstrating their strategic pricing approach and competitive bid strategy. With a win ratio of 19.5% across 118 tender participations, they have established a reliable track record in government procurement. Their bidding performance also includes 0 L2 and 0 L3 rankings, showing consistent competitiveness in public sector contracts.

Financial Performance in Government Tenders

Bengal Marketing has bid on contracts with a total value of ₹1,33,75,269.0, successfully securing ₹1,33,75,269.0 in government contract value. This represents a 100.0% conversion rate of bid value to won contracts, demonstrating their effectiveness in targeting and securing valuable public sector projects.

The company's average Earnest Money Deposit (EMD) of ₹,33,750.0 indicates their financial capacity to participate in substantial government tenders requiring significant bid security.

Specialized Government Procurement Focus