Hiring of Social Media Agency - Content Creation, Response, and Moderation

Hiring of Social Media Agency - Content creation, Content response and content moderation, Campaign

Service
Qty:NaN
EMD: ₹44.6 Lakh

Tender Timeline

Tender Issue
June 3, 2025 at 7:47 PM

Tender Description

Tender Title: Hiring of Social Media Agency - Content Creation, Response, and Moderation

Tender Reference Number: 6f73e80

Issuing Authority

This tender is issued by the Department of Financial Services, under the Ministry of Finance, which oversees the procurement of services necessary for the efficient functioning of various social media campaigns.

Scope of Work and Objectives

The main objective of this tender is to hire a proficient Social Media Agency that will be responsible for comprehensive content creation, content response, content moderation, and campaign management. The agency will also handle response management/helpdesk support, providing essential reporting and analytical insights, in addition to training and capacity building for internal staff.

General Information

Item Category
Hiring of Social Media Agency - Content creation, Content response and content moderation, Campaign Management, Response management/Helpdesk support, Basic reporting and analytics, Training and capacity building of internal staff, AS PER RFP DOCUMENT..
Ministry Name
Organisation Name
City

Financial Information

EMD Amount
₹44,60,000.00
Minimum Turnover
₹500.00 Lakh (s)
Bid Offer Validity
30 (Days)

Evaluation and Technical Information

Evaluation Method
Total value wise evaluation
Inspection Required
No
Technical Clarifications Time
2 Days

Tender Documents

10 Documents
GeM-Bidding-7924272.pdfMain Document
BOQ DocumentBOQ FORM
Scope Of Work DocumentSCOPE_OF_WORK SOW
Other DocumentsOTHER
Other DocumentsOTHER
Other DocumentsOTHER FORM
Other DocumentsOTHER
Payment Terms & ConditionPAYMENT PAYMENT
Other DocumentsOTHER
GEM General Terms and Conditions DocumentGEM_GENERAL_TERMS_AND_CONDITIONS

Documents Required from Seller

  • Experience Criteria
  • Bidder Turnover
  • Certificate (Requested in ATC) *In case any bidder is seeking exemption from Experience / Turnover Criteria
  • the supporting documents to prove his eligibility for exemption must be uploaded for evaluation by the buyer

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Frequently Asked Questions

The eligibility requirements include being a registered entity in India, showcasing prior experience in social media management, and possessing the capability to deliver high-quality content across various platforms. Applicants should provide references from previous clients where similar services have been rendered successfully.

Bidders must include a technical proposal that outlines their strategic approach to social media management, along with a financial proposal detailing pricing and payment structures. Additionally, relevant certifications demonstrating previous expertise in digital marketing and social media are necessary.

To register for this tender, entities must create an account on the designated online procurement portal. Once registered, bidders can access the detailed tender documents and submission guidelines, ensuring alignment with the required format stipulated by the issuer.

A performance security may be required from the successful contractor as assurance of contract fulfillment. Typically, this includes a specified percentage of the total contract value that acts as a safeguard against non-performance and is returned upon successful completion of the contract.

Yes, there are specific provisions in place aimed at assisting Micro, Small, and Medium Enterprises (MSEs), ensuring that they have equitable access to participate in this tender. This includes relaxations in eligibility criteria and support for capacity building to enhance competitiveness in government procurement.

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