Hiring of Social Media Agency - Department of Financial Services

Hiring of Social Media Agency - Content creation, Content response and content moderation, Campaign

Service
Qty:NaN
EMD: ₹1.3 Lakh

Tender Timeline

Tender Issue
May 30, 2025 at 7:22 PM

Tender Description for Hiring of Social Media Agency

Tender Title: Hiring of Social Media Agency

Tender Reference Number: 60cd2604

Issuing Authority

The tender is issued by the Department of Financial Services, under the purview of the Ministry of Finance. This body is responsible for overseeing the allocation of services related to financial and economic affairs in India.

Scope of Work and Objectives

The purpose of this tender is to hire a social media agency for comprehensive services that include content creation, content response, content moderation, campaign management, response management/helpdesk support, basic reporting and analytics, as well as digital asset management. The agency will be expected to operate in both Hindi and English across various platforms such as Facebook, Twitter, and Instagram. The primary objective is to enhance the online presence, engagement, and communication of the Ministry through effective social media strategies and implementation.

General Information

Item Category
Hiring of Social Media Agency - Content creation, Content response and content moderation, Campaign Management, Response management/Helpdesk support, Basic reporting and analytics, Digital Asset Management; Hindi, English; Facebook, Twitter, Instagra..
Ministry Name
Organisation Name

Financial Information

EMD Amount
₹1,25,000.00
Minimum Turnover
₹100.00 Lakh (s)
Bid Offer Validity
30 (Days)
Arbitration Clause
No
Mediation Clause
No

Evaluation and Technical Information

Evaluation Method
Total value wise evaluation
Inspection Required
No
Technical Clarifications Time
3 Days

Tender Documents

8 Documents
GeM-Bidding-7910483.pdfMain Document
Payment Terms & ConditionPAYMENT PAYMENT
Other DocumentsOTHER
Other DocumentsOTHER FORM
Other DocumentsOTHER
Other DocumentsOTHER
Scope Of Work DocumentSCOPE_OF_WORK SOW
GEM General Terms and Conditions DocumentGEM_GENERAL_TERMS_AND_CONDITIONS

Documents Required from Seller

  • Experience Criteria
  • Bidder Turnover
  • Certificate (Requested in ATC)
  • Additional Doc 1 (Requested in ATC)
  • Additional Doc 2 (Requested in ATC)
  • Additional Doc 3 (Requested in ATC)
  • Additional Doc 4 (Requested in ATC) *In case any bidder is seeking exemption from Experience / Turnover Criteria
  • the supporting documents to prove his eligibility for exemption must be uploaded for evaluation by the buyer

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Frequently Asked Questions

The eligibility requirements include being a registered entity capable of providing social media services. Bidders must showcase past experience in content creation and management across diverse platforms, particularly in content response and moderation. Evidence of previous campaigns or projects that highlight successful engagement strategies is recommended to meet the qualification standards.

Bidders are required to submit valid certificates that affirm their registration as a business entity. Additionally, documentation that verifies compliance with necessary social media management standards, quality certifications, and any other relevant norms deemed significant for the content response and management services should be included in the proposal package.

The registration process involves submitting the requisite documents through the official electronic tendering portal. Interested agencies must ensure all forms are appropriately completed, including the technical and financial proposals, and submitted within the designated timeframe. Technical qualifications must be aligned with the information pertaining to the evaluation and selection process.

The required document formats typically include PDF for official submissions and Excel or Word documents for financial proposals. Agencies should verify the tender submission guidelines for any specific formats mandated for the technical specifications and quality standards that need to be adhered to during the proposal submission.

Payment terms will be structured based on the overall project timeline and deliverables agreed upon in the contract. Typically, payments may be divided into milestones, where certain percentages are released upon achieving specific performance criteria. Agencies should refer to the tender documentation for detailed information on performance security and price evaluation considerations.

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