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m/s krishna marketing co Tender Performance & Track Record

m/s krishna marketing co

Tender Performance & Track Record

Company Overview

Summary
Government Tender Analysis: Ms Krishna Marketing Co Ms Krishna Marketing Co has submitted bids for 45 government tenders, establishing themselves as an active participant in the public sector procurement ecosystem. Their tender history reveals important patterns in qualification rates, competitive positioning, and category specialization.
Primary Ministry: Ministry of DefencePrimary Department: Department of Military Affairs
Primary Ministry:
Ministry of Defence
Primary Department:
Department of Military Affairs

Tender Performance

Data for 01 April 2024 to 17 June 2025

Live Data

Total Bids / Contract Value

Bids21
Value₹61.06L

Qualified Bids / Q Rate

Bids21
Q Rate100.0%

Total Wins / Win Value

Win6
Value₹4.21L

Wins Rate / Q-W Rate

Rate28.6%
Q-W Rate28.6%

Detailed Performance Analysis

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Tender Performance by Ministries

1 entries

Name

Bids
Value
Qualified
Wins
Value

Ministry of Defence

28.6% win rate
21
₹61.06 Lakh
21
6
₹4.21 Lakh

Ministry of Defence

Bids
21
₹61.06 Lakh
Qualified
21
Wins
6
₹4.21 Lakh
28.6% win rate

Top Bid Competitors

Companies that frequently compete with you in the same tenders — ranked by their total win value.You applied for 21 bids — CHETNA ENTERPRISES appeared in 17 of them.

Company
Total Bids
Value
Qualified
Rate
Wins
Value

M/S KRISHNA MARKETING CO

Your Company
28.6% win rate
21
₹61.06 Lakh
21
100.0%
6
₹4.21 Lakh

M/S KRISHNA MARKETING CO

Your Company
Total Bids
21
₹61.06 Lakh
Qualified
21
100.0%
Wins
6
₹4.21 Lakh
28.6% win rate
CHETNA ENTERPRISES
52.9% win rate
17
₹50.43 Lakh
16
94.1%
9
₹45.76 Lakh
CHETNA ENTERPRISES
Total Bids
17
₹50.43 Lakh
Qualified
16
94.1%
Wins
9
₹45.76 Lakh
52.9% win rate
P S ENTERPRISES
11.8% win rate
17
₹43.46 Lakh
16
94.1%
2
₹5.03 Lakh
P S ENTERPRISES
Total Bids
17
₹43.46 Lakh
Qualified
16
94.1%
Wins
2
₹5.03 Lakh
11.8% win rate
VINAYAKA ASSOCIATES
33.3% win rate
3
₹5.03 Lakh
3
100.0%
1
₹25K
VINAYAKA ASSOCIATES
Total Bids
3
₹5.03 Lakh
Qualified
3
100.0%
Wins
1
₹25K
33.3% win rate
NARAYANI ENTERPRISES
0.0% win rate
2
₹1.79 Lakh
2
100.0%
0
₹0
NARAYANI ENTERPRISES
Total Bids
2
₹1.79 Lakh
Qualified
2
100.0%
Wins
0
₹0
0.0% win rate
NEW TIRUPATI ENTERPRISES
0.0% win rate
2
₹38.11 Lakh
2
100.0%
0
₹0
NEW TIRUPATI ENTERPRISES
Total Bids
2
₹38.11 Lakh
Qualified
2
100.0%
Wins
0
₹0
0.0% win rate
AMBAY ENTERPRISES
0.0% win rate
2
₹1.14 Lakh
2
100.0%
0
₹0
AMBAY ENTERPRISES
Total Bids
2
₹1.14 Lakh
Qualified
2
100.0%
Wins
0
₹0
0.0% win rate
M/S JAINCO
0.0% win rate
1
₹15.51 Lakh
0
0.0%
0
₹0
M/S JAINCO
Total Bids
1
₹15.51 Lakh
Qualified
0
0.0%
Wins
0
₹0
0.0% win rate
PURPLE OFFICE SYSTEMS
0.0% win rate
1
₹22.59 Lakh
0
0.0%
0
₹0
PURPLE OFFICE SYSTEMS
Total Bids
1
₹22.59 Lakh
Qualified
0
0.0%
Wins
0
₹0
0.0% win rate
LAKSHMI ENTERPRISES
0.0% win rate
1
₹15.51 Lakh
1
100.0%
0
₹0
LAKSHMI ENTERPRISES
Total Bids
1
₹15.51 Lakh
Qualified
1
100.0%
Wins
0
₹0
0.0% win rate
SARAMA ENTERPRISES
0.0% win rate
1
₹80K
1
100.0%
0
₹0
SARAMA ENTERPRISES
Total Bids
1
₹80K
Qualified
1
100.0%
Wins
0
₹0
0.0% win rate
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Historical Performance

7-year trend analysis (2018-2025)

Historical Data

Company Overview (1 Apr 2018-31 Mar 2025))

Total Bids

45

Qualified: 45
Q Rate: 100.0%

Contract Value

₹1.13 Cr

Avg. Bid: ₹87K
Avg. EMD: ₹0

L1 Bids

13

Win Rate: 28.9%
Q to W Ratio: 28.9%

Recent Win Rate

28.6%

Change: -1.9%
Period: FY 2024-25

Performance Analytics

Last 7 Years
Performance Trend
Win/Loss Distribution
Contract Value Growth Over Time

Government Tender Analysis: Ms Krishna Marketing Co

Ms Krishna Marketing Co has submitted bids for 45 government tenders, establishing themselves as an active participant in the public sector procurement ecosystem. Their tender history reveals important patterns in qualification rates, competitive positioning, and category specialization.

Proven L1 Bid Success with 13 Contract Wins

Ms Krishna Marketing Co has successfully secured 13 L1 positions in government tenders, demonstrating their strategic pricing approach and competitive bid strategy. With a win ratio of 28.9% across 45 tender participations, they have established a reliable track record in government procurement. Their bidding performance also includes 0 L2 and 0 L3 rankings, showing consistent competitiveness in public sector contracts.

Financial Performance in Government Tenders

Ms Krishna Marketing Co has bid on contracts with a total value of ₹1,13,30,745.0, successfully securing ₹1,13,30,745.0 in government contract value. This represents a 100.0% conversion rate of bid value to won contracts, demonstrating their effectiveness in targeting and securing valuable public sector projects.

Specialized Government Procurement Focus

Their tender history includes significant engagement with Department Of Military Affairs, where they have demonstrated specific procurement expertise. They have experience bidding with Indian Navy, showing familiarity with diverse organizational procurement requirements.